Advertising is the medium to tell your audience about your visibility or presence or recall, advertising having different role to play around you, digital advertising is one the concept to reach worldwide. A Brief History of Digital Ads In 1994, the banner ad took over the web. According to Wired Magazine, the company HotWired […]

For many brands, programmatic advertising is still a ‘black box’ as they don’t understand the jargons used. In fact, leading players like Centro have a dedicated glossary for programmatic advertising to educate marketers on the different acronyms used. Programmatic Advertising: India Story India is one of the fastest growing advertising markets globally although, the share […]

Advance and Effective Stratgies for SEO in 2020 The technology & world are changing on the regular basis as Google algorithm also does regularly i.e. 500 to 600 times every year. The techniques which could have won a couple of years before are not only obsolete now, but they may even hurt your website ranking. Let’s […]